Improving catalog quality through big-data linkage and a 35 percent shorter schedule

Planning and production communication had relied heavily on Excel and paper, making know-how dependent on specific staff and vendors. As the product range grew, both production time and cost increased.

Catalog XCMS and the difference-check plug-in linked product databases with page production. Big-data linkage expanded the scope of automated decisions and production work.

The implementation improved listing quality and reduced production time by 35 percent, creating a foundation for ongoing data-driven improvement.